Updated: August 8, 2025

Weesgaard Dental & Kirurgi operates this store and this website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a curated shopping experience (the “Services”). Weesgaard Dental & Kirurgi is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal data when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Data We Collect or Process

When we use the term “personal data,” we refer to information that identifies, or can reasonably be linked to, you or another person. Personal data does not include information collected anonymously, or that has been anonymized so that it cannot identify or reasonably be linked to you. We may collect or process the following categories of personal data, including derived information from such personal data, depending on how you interact with the Services, where you reside, and as permitted or required by applicable law:

• Contact information, including your name, address, billing address, shipping address, phone number, and email address.
• Financial information, including credit card, debit card, and bank account numbers, payment card details, bank account details, transaction details, payment method, payment verification, and other payment information.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information, including the items you view, add to your cart, add to your wishlist, or purchase, return, exchange, or cancel, and your past transactions.
• Communications with us, including the information you include in your communications with us, such as when you submit a customer support inquiry.
• Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information, including information about your interaction with the Services, such as how and when you interact with or navigate the Services.

Sources of Personal Data

We may collect personal data from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal data.
• Automatically through the Services, including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
• From our service providers, including when we use them to enable certain technologies, and when they collect or process your personal data on our behalf.
• From our partners or other third parties.

How We Use Your Personal Data

Depending on how you interact with us or which of the Services you use, we may use personal data for the following purposes:

• Providing, tailoring, and improving the Services. We use your personal data to provide the Services to you, including to fulfill our contract with you, to process your payments, to prepare your orders, to remember your preferences and items of interest, to send you notifications related to your account, to process purchases, returns, exchanges, or other transactions, to create, maintain, and otherwise manage your account, to handle shipments, to enable any returns and exchanges, to enable you to write reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal data to better tailor and improve the Services.
• Marketing and advertising. We use your personal data for marketing and promotional purposes, such as sending marketing, advertisements, and promotional communications by email, SMS, or post, and to show you online advertisements for products or services on the Services or other websites, including based on items you have previously purchased or added to your shopping cart and other activity on the Services.
• Security and fraud prevention. We use your personal data to authenticate your account, provide a secure payment and purchasing experience, detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our services. If you choose to use the Services and create an account, you are responsible for protecting your account information. We strongly recommend that you do not share your username, password, or other access information with others.
• Communicating with you. We use your personal data to provide customer support to you, to respond to you, to provide effective services to you, and to maintain our business relationship with you.
• Legal reasons. We use your personal data to comply with applicable laws or respond to valid legal processes, including requests from law enforcement authorities or public authorities, to investigate or participate in the preparation of civil proceedings, potential or actual litigation, or other adversarial proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Data

Under certain circumstances, we may disclose your personal data to third parties for legitimate purposes, subject to this Privacy Policy. Such circumstances may include:

• With Shopify, vendors, and other third parties who perform services on our behalf (e.g., IT administration, payment processing, data analysis, customer support, cloud storage, preparation, and shipping).
• With business and marketing partners to provide marketing services and advertisements to you. For example, we use Shopify to support personalized ads with third-party services based on your online activity with various store owners and websites. Our business and marketing partners will use your information in accordance with their own privacy statements. Depending on where you reside, you may have the right to ask us not to share information about you to show you targeted ads and marketing based on your online activity with various store owners and websites.
• When you request, ask us to, or otherwise consent to us disclosing certain information to third parties, for example, to send you products or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with all applicable legal obligations (including to respond to subpoenas, search warrants, and similar requests), to enforce all applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services for the purpose of providing the Services to you and improving them. Information you send to the Services is transferred to and shared with Shopify and third parties, who may be located in countries other than where you reside, for the purpose of providing the Services to you and improving them. To protect, develop, and improve our business, we also use certain enhanced Shopify features that incorporate data and information from your interactions with our store, along with other store owners and with Shopify. To provide these enhanced features, Shopify may use personal data collected about your interactions with our store, along with other store owners and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal data, including for responding to your requests to exercise your rights regarding the use of your personal data for these purposes. To learn more about how Shopify uses your personal data and what rights you may have, please visit Shopify's Privacy Policy for Consumers. Depending on where you reside, you can exercise certain rights with respect to your personal data here Link to Shopify's Privacy Policy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies, as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of information found on these websites. Information you provide in public or semi-public areas, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of these third-party platforms without restriction as to their use by us or by a third party. Our inclusion of such links does not in itself imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, the information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal data depends on various factors, such as whether we need the information to maintain your account, provide services to you, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you reside, you may have some or all of the rights listed below in relation to your personal data. However, these rights are not absolute, they apply only in certain circumstances, and in some cases, we may deny your request to the extent permitted by law.

• Right to access/know. You may have the right to request access to the personal data we hold about you.
• Right to erase. You may have the right to request that we erase the personal data we hold about you.
• Right to rectify. You may have the right to request that we correct inaccurate personal data we hold about you.
• Right to data portability. You may have the right to receive a copy of the personal data we hold about you and to request that we transfer it to a third party, under certain circumstances and with certain exceptions.
• Right to opt out of the sale or sharing for targeted advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of your personal data or to opt out of the processing of your personal data for purposes considered "targeted advertising," as defined by applicable data protection laws.
• Managing communication preferences. We may send you promotional emails, and you can opt out of receiving these at any time by using the unsubscribe option found in our emails to you. If you opt out, we may still send you non-promotional emails, such as about your account or orders you have placed.

You can exercise any of these rights where indicated on the Services or by contacting us using the contact details below. To learn more about how Shopify uses your personal data and what rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising these rights. We may need to verify your identity before processing your requests, as permitted or required by applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before we accept such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner, as required by applicable law.

Complaints

If you wish to complain about how we process your personal data, please contact us using the contact details below. Depending on where you reside, you may have the right to appeal our decision by contacting us using the contact details below or by submitting your complaint to your local data protection authority. For the EEA, you can find a list of the supervisory authorities responsible for data protection here.

International Transfers

Please note that we may transfer, store, and process your personal data outside the country where you reside.

If we transfer your personal data out of the European Economic Area (EEA) or the UK, we will use recognized transfer mechanisms such as the European Commission's standard contractual clauses or any equivalent contracts issued by the relevant competent authority in the UK, as applicable, unless the data transfer occurs to a country assessed to have an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please call us, send an email to info@dentalwebshop.dk, or contact us at Ordrupvej 101.1, Charlottenlund, 2920, DK. In accordance with applicable data protection laws, we are the data controller for your personal data.